Guide · 2 min read · Updated

How much does a small business website cost in Canada?

Short answer

It depends mostly on how many pages you need, who writes the words, and whether you want online booking or quote requests. At Tobbie Studio, a refresh of up to 5 pages is CA$1,800, a full rebuild of up to 10 pages with booking is CA$2,800, and an optional care plan is CA$89 a month. Quotes elsewhere vary widely, so compare what's included, not just the number.

01What changes the price

Two quotes for 'a website' can describe very different jobs. These are the things that move the number most:

  • Pages. A five-page site (home, services, about, contact, one more) is a smaller job than a site with a page for every service and location.
  • Words. Tidying the wording you already have costs less than writing every page from scratch.
  • Booking and quote requests. Connecting online booking, or a quote form that sends you the details you need, adds work.
  • Photos and logo. Using your own photos is cheapest; choosing licensed photos or cleaning up a logo is extra.
  • Search setup. Setting up your Google Business profile and the basics of local search is a separate piece of work.

02The costs after launch

The build is a one-time cost. A few smaller costs keep going:

  • Your domain name, renewed every year with your domain provider (usually CA$20–30 a year for a .ca or .com).
  • Hosting, so the site stays online. Some studios include it in a care plan; some hand it to you to pay directly.
  • Updates and small edits: new hours, a new service, a photo change. Either a monthly plan or a quote each time.

Our care plan is CA$89 a month (or CA$890 a year) and covers hosting, security updates, small edits and a monthly check that your forms and call buttons work. It's optional.

03Questions to ask before you pay

  1. Who owns the domain and the site when it's finished? It should be you.
  2. What exactly is included: how many pages, rounds of changes and features?
  3. Who writes the words, and who supplies the photos?
  4. What does it cost each year after launch, and what happens if I stop paying for care?
  5. How long until it's live, and when do I pay?
  6. Can I see what my homepage will look like before I commit?

A clear answer to each of these is worth more than a low first number.

04What our prices include

  • Website refresh, from CA$1,800: up to 5 pages, phone-first design, your domain connected, contact form and call buttons, 2 rounds of changes, live in about a week.
  • Full rebuild, from CA$2,800: up to 10 pages, everything in the refresh, plus online booking or quote requests, Google Business profile setup and basic local search setup, 3 rounds of changes, live in 1–2 weeks.
  • Add-ons, quoted up front: extra pages CA$150, copywriting CA$300, online booking for a refresh CA$250, logo tidy-up CA$200, photo selection CA$150.

You pay half to start and half when the site goes live, by card or PayPal. Before any of that, you see a free concept of your new homepage. See the full breakdown on services and pricing.

Free concept

See your new homepage
before you pay.

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