Example case study · Sample design

Stillfield
Landscaping

A year-round landscaping company with decades of work behind it, and a homepage that didn't show it.

stillfield.framer.website

Sample design by Troy Miller

Decades in business, lawn care to snow removal. The old homepage opened on a photo slider that said "About us". The new one asks for the project.

[01] The old siteNot secure · stillfield.framer.website

What wasn't
working.

(01)

The site was served over plain HTTP, so Chrome and Safari warned visitors before they read a word.

(02)

The footer still said 2014, and the layout matched.

(03)

The big slider said "About us / More information". The contact form was a "click here" link in the sidebar.

[02] The new site

Scroll inside each screen

stillfield.framer.website

[03] What we changed

We kept their wording, services, phone numbers and history. We changed what comes first.

(01)Leads with the promiseThe page opens on "We do the work, you enjoy the view." over their own garden photo, instead of a slider that says "About us".
(02)Booking is one tap away"Start a project" and a free consultation link sit at the top of every screen, on desktop and phone.
(03)Organised by seasonDesign, builds and seasonal care grouped the way customers think about their yard over the year.
(04)Secure and currentServed over HTTPS, so no "Not secure" warning, and nothing that dates the site to 2014.